New products

Lightweight, fast-absorbing body lotion with AHAVA’s Osmoter™ Dead Sea minerals and botanicals. Hydrates all day, refines texture, and leaves a fresh Sea-Kissed scent. Vegan • Alcohol-Free • GMO-Free • Paraben-Free • Pregnancy-Safe

Step into effortless style with these Vintage inspired wide leg pants crafted from 100% cotton. A comfortable regular fit featuring embroidered floral motifs, functional pockets and a secure zipper closure. Perfect with tops, undershirts and jackets.

Elevate your summer wardrobe with this floral embroidered boho blouse featuring a tie neck.

Long sleeve boho dress featuring geometric embroidery and contrast lace. Flattering high waist A-line piece for a versatile look.

Flowing blouse with a shirt collar and long sleeves. Button-up front.

Cartoon Smiling Face Print Warm Hoodie Sweatshirt for girls.

Ocean-fresh and clean. Marine and mineral notes with a hint of citrus, grounded by white woods and bergamot. Unisex: designed for men and women. Net: 2.65 oz / 75 g

Conquer everyday adventures in style with Frugi Dolcie Dress! Crafted from 100% soft and breathable organic cotton, it's your go-to for comfort without any of those nasty chemicals. The long sleeves are perfect for chillier days, and the playful appliqué detail adds a splash of Frugi fun to their look! Just slip on and let the playtime begin!

Featuring fun Frugi printed characters, your little one will love showing off their Elijah Applique T-Shirt! This GOTS certified t-shirt made from super soft organic cotton. It also has a touch of stretchy elastane in the neckband, with popper fastenings on the shoulders for easy peasy dressing.

This all-in-one Geneva Jumpsuit is ready for adventures this summertime. With short sleeves and an elasticated neckline and waistband with a drawcord for a comfortable and secure fit, this GOTS certified outfit is super easy to pop on. Plus, it’s made from soft and lightweight organic cotton to keep your kid cool on the warmer days.

Imagine a fresh, sunlit spa moment—soft nature sounds, cool eucalyptus, bright spearmint, and a gentle hint of floral. Clean, calming, and instantly uplifting. This aluminum-free deodorant glides on smoothly and helps stop odor all day. No fuss, no funk, no harsh chemicals—just dependable protection you can trust. Unisex: designed for men and women. Net: 2.65 oz / 75 g

Picture sinking into your coziest chair—warm sandalwood and soft shea wrap around you, while a crisp pop of green apple and airy freesia keeps it fresh and subtly sweet. This Native Deodorant is made for sensitive skin. Tapioca starch helps absorb sweat, while coconut oil and shea butter help pamper skin. The formula applies smoothly, feels dry (not greasy or sticky), and is strong enough for anyone—men and women alike. Net: 2.65 oz / 75 g